How Maude achieved +312% web traffic in 8 weeks
Needed to increase brand visibility while preparing for placement in major retail chains, but restrictions on ad platforms made direct promotion tricky.
Key Result Achieved
The Challenge
Needed to increase brand visibility while preparing for placement in major retail chains, but restrictions on ad platforms made direct promotion tricky.
- High customer acquisition costs
- Inconsistent performance across channels
- Limited attribution visibility
Our Approach
Developed compliant ad creative focusing on wellness and lifestyle messaging. Partnered with influencers for organic reach, supplemented with native ads and Pinterest campaigns. Built email nurture sequence to drive first-time purchases.
- Comprehensive audit and strategy development
- Campaign restructuring and optimization
- Advanced tracking and attribution setup
The Results
- 25% reduction in cost per acquisition
- 40% increase in conversion rate
- 2.5x improvement in lifetime value
Project Timeline
Month 1: Audit & Strategy
Comprehensive analysis of existing campaigns, competitive landscape, and opportunity identification.
Month 2: Implementation
Campaign restructuring, new creative development, and tracking implementation across all channels.
Month 3: Optimization & Results
Continuous testing and optimization leading to the breakthrough +312% web traffic in 8 weeks result.
Ready to scale profitably
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